The TrustCast Show:

Q1: I'm really busy - why should I take time for this?

A: A 30 to 40 minute conversation produces a professional episode that lives on your bio, your website, and across 20+ platforms. Most of our guests tell us it's the highest-leverage hour they've spent on their own credibility in a long time.

Q2: How was I selected for The TrustCast Show?

A: We curate guests based on the work they're doing and the quality of the conversation they can bring. Your background came up in our research, which is why we reached out.

Q3: Is there any cost to appear?

A: No. Guests appear free of charge. The show is funded by sponsorships and the network that produces it.

Q4: What questions will you ask during the interview?

A: Before the interview we research your work, your industry, and what the people you're trying to reach are actually trying to figure out. That usually comes to around 8 pages of research. Questions are built around those unknowns: the things your ideal prospects need to understand before they're ready to engage, the ideas only someone with your background can explain well, plus a few personal questions so listeners can see who you are outside the work. The episode becomes something you can put in front of any future prospect, so your expertise is answering their questions long after the interview ends.

Q5: How long does the interview take?

A: 30 to 40 minutes of actual recording time. One session. Remote, via video call.

Q6: When will my episode go live?

A: Most episodes are published within 72 hours of recording.

Q8: Can I use my episode and share it?

A: Yes. Full rights to use, share, and post the episode however works for you: your website, social media, client communications, marketing, LinkedIn, anywhere.